Parenting Upward

Elderly Care

Elderly Care

Senior Care

Informal care giver

Family caregiver

Parenting your parent or parents

Being there for a loved one.

Whatever you choose call it, you are not alone. According to the Family Caregiver Alliance, providing care for a loved one over 50 is “the new normal” for over 43 million Americans.

Every day 10,000 baby boomers reach age 65 themselves, and find that they are not only giving care, but needing care. With life expectancy increasing, we may be witness to the first generation that will be caring for their parents, parenting upward, as long or longer than they cared for their children.

As a family caregiver, or elder care provider, you may feel alone. There are usually no such things as “play dates”, or caregiver support groups, or magazines dedicated to helping you find your way through the maze of medical issues, Medicare and Medicare supplement policies or medigap questions, and other concerns that are common for those that find themselves being informal caregivers.

Until now. Parenting Upward is for you. We recognize that you are in a unique and often times overwhelming position; and we want to be a portal to information and support for you to find help in caring for your loved one and assisting them in making the decisions that will ensure good quality senior and end of life medical coverage. We want to be with you as you navigate Medicare, help your loved one choose a medigap supplemental insurance policy, and support you as you deal with the day to day reality of parenting a parent or other loved one and care for yourself.


You are not alone.

Statistics on Elder Care

  • The average age of caregivers is between 50-64 for those providing elder care for someone 50+
    [The National Alliance for Caregiving and AARP (2009), Caregiving in the U.S: National Alliance for Caregiving. Washington, DC.]
  • The average age of informal caregivers for someone 65+ is 63 years. One third of these caregivers report their own health to be fair to poor.
    [Administration on Aging, NFCSP: Complete Resource Guide, 2005]
  • The Age of the care recipient corresponds directly to the amount of time needed to provide the care.
    [Partnership for Solutions, Chronic Conditions: Making the Case for Ongoing Care. Johns Hopkins University, Baltimore, M.D. (2004).]
  • Most caregivers find themselves parenting upwards, or care giving for a parent. 70% of these informal caregivers are between the ages of 50 and 64. A Gallup survey found 72% of caregivers cared for a parent, step-parent, mother-in-law, or father-in-law.
    [Wagner D. Takagi, E. Health Affairs: Informal Caregiving; By and for Older Adults, February 2010]

[Gallup Healthways Wellbeing Survey, Most Caregivers Look After Elderly Parent; Invest a Lot of Time, July 2011]

  • 67% of caregivers provided for someone age 75 or older.
    [Gallup Healthways Wellbeing Survey, Most Caregivers Look After Elderly Parent; Invest a Lot of Time, July 2011]

  • 1 in 6 American elder care givers work full or part time in conjunction with caring for an elderly or disabled person. Those informal caregivers who work 15 hours per week or more confirmed the demands of caregiving have had a significant affected their work life.
    [Gallup Healthways Wellbeing Survey, More Than One in Six American Workers Also Act as Caregivers, July 2011]


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What is Medigap? Do you or your loved one need it?